AsekviBrand Identity • Website Design
CLIENTAsekvi – Sport Organisation
SCOPE OF WORK
- Flyer & Poster
- Social Media Templates
- Website Design
- creative direction & design – Sofija Marjanović
- web development – Stefan Trbojević
- photography – Boško Bunuševac
the icon is constructed using the shapes of letters “A” and “S”, forming a letter “A”. The name of the organisation “Asekvi” is formed using the first name initials of both founders (“A” and “S”) and adding the beginning of the word “equilibrium”.
the space was decorated using the brands colour palette
iconography set – human body
iconography set – values & process
brand patterns & promotional Instagram stories
people who want to improve their health in a safe and natural way – through professionally developed and executed training programmes, accompanied with medical supervision. unfortunately, the vast majority of these people suffer or have suffered from various medical issues and were unable to find qualified experts who could help them fulfill their mission.
all website pages
main website goals were to:
- differentiate from the competitors – Asekvi offers a mandatory medical check-up before developing a personal training programme, as well as medical supervision throughout the programme.
- be transparent about their process, so that interested people can have a full understanding of their services.
- make it clear that Asekvi offers a free consultation with both the MD and the personal trainer prior to committing and starting the programme.
- encourage the interested people to contact and schedule a free consultation.